Netfira to Exhibit at ISM Conference

Pleasanton, CA, April 12, 2010 – Netfira, a B2B software solutions provider with operations in Australia, Europe and the United States, will exhibit for the first time at the 95th Annual International Supply Management (ISM) Conference and Educational Exhibit, April 25 to April 28, in 
San Diego, CA. (They will be in Booth 628).

The event combines four days of professional development, training and networking with a chance to meet the best and the brightest in supply management. Learning tracks include: risk management; Best Practices in Supply Management; logistics; leadership, management and talent; services procurement; as well as general supply management workshops.
According to Alf Goebel, Chief Marketing Officer of Netfira, “We’re very excited to attend our first ISM Conference, both to spread the word about our products – the first solutions that allow electronic trading between any number of business partners – and also to hear how others are developing Best Practices in their respective areas.”
About Netfira (
Netfira is a privately owned software company with operations in Australia, Europe and the United States. Founded in Australia in 2003, the company’s products, NetfiraSeller and NetfiraBuyer, represent a breakthrough solution for streamlining the buying and selling process. This business-to-business supply chain solution facilitates secure, real-time, end-to-end online transactions between trading partners. It also provides powerful, real-time information for buyers about inventory levels in their supply chain.
The products can connect instantly and easily to customers’ existing accounting software, including MYOB, Oracle, Peachtree, QuickBooks, Sage, and SAP. The Sleeter Group named Netfira as one of its 2010 “Awesome Add-ons for QuickBooks,” recognizing it as one of the most productive and effective technologies to enhance QuickBooks.
About ISM (
Founded in 1915, the Institute for Supply Management (ISM) is the largest supply management association in the world as well as one of the most respected. ISM’s mission is to lead the supply management profession through its standards of excellence, research, promotional activities, and education. ISM’s membership base includes more than 40,000 supply management professionals with a network of domestic and international affiliated associations. ISM is a not-for-profit association that provides opportunities for the promotion of the profession and the expansion of professional skills and knowledge.

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