Netfira to Exhibit at ASUG Community Focus 2011

Netfira will exhibit at ASUG Community Focus 2011, November 15 – 16 at the Hilton Anaheim in Anaheim, California.

Walnut Creek, CA, October 18, 2011 – Netfira, a B2B software solutions provider, announced it will exhibit at ASUG Community Focus 2011, November 15 – 16 at the Hilton Anaheim in Anaheim, California.

ASUG ( is the American SAP Users Group, the world’s largest independent SAP Users’ group, a nonprofit organization comprising 3,200 SAP customer companies and over 100,000 individual users and eligible third-party vendors who provide education, networking opportunities and a forum for sharing SAP experiences and influencing SAP products and services. The dynamic SAP communities highlighted at ASUG Community Focus 2011 will be Customer Relationship Management (CRM), Enterprise Asset Management (EAM), Product Lifecycle Management (PLM) and Supply Chain Management (SCM); the seminars, events and group sessions will focus on the themes “Collaborate, Innovate, and Influence,” and how business solutions from SAP and its third-party vendors can enable long-term, profitable business growth.

“We are extremely pleased to be exhibiting at ASUG Community Focus 2011,” stated Netfira Chief Operating Officer Alf Goebel, adding, “One of the many success stories we’ll be demonstrating is Netfira’s online web-based system, which allowed dealers for LS Tractor to obtain the benefits of REAL-TIME inventory visibility and online configurability, with dealer-specific customized pricing as well as order automation into SAP.” Goebel elaborated, “LS Tractor’s hundreds of dealers did not have to invest in any new systems; they simply shop the WebStore, which is able to grow as the business grows. Our unique REAL-TIME feature makes businesses more efficient; and its order automation element eliminates the need for error prone manual ordering processes such as phone, fax and mail. The cloud-enabled, SAP certified Netfira solution increases both productivity and accuracy, which is essential to stay ahead of your competition in today’s business environment.”

Netfira, an ASUG member, will also be demonstrating how its new adapter integrates SAP with non-SAP applications at its exhibitor booth (number 6) at ASUG Community Focus 2011.

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